Outdoor Interactive makes 60,000 products available in Amazon.com's new sports & outdoors storePress contact: Jani SpedePhone number: 864-650-7111 E-mail: jani@outdoorinteractive.net CLEMSON, SC - February, 2004 - Outdoor Interactive, Inc. - retailer of one of the broadest and most affordable product lines for archery, camping, fishing, hunting, marine and other outdoor activities - today announced an alliance with leading online retailer Amazon.com. Under the terms of the agreement, Outdoor Interactive will make 60,000 of its products available via its own storefront in Amazon.com's new Sports and Outdoors store www.amazon.com/sports. Customers can find Outdoor Interactive's new store on Amazon.com at: www.amazon.com/outdoorsuperstore . Outdoor Interactive sells outdoor products through personalized print catalogs and through its Web site at www.outdoorsuperstore.com. The company's product lines include archery equipment, camping equipment, clothing, cutlery, leather goods, marine electronics, optics, sportsman gifts, trolling motors, and a variety of other outdoor sporting goods products. Outdoor Interactive features such recognized brand names as Abu Garcia, Coleman, Daisy, Easton Archery, Motorguide, Leupold, Penn, Remington, Ruger, Shakespeare, Winchester and many others. James Haltiwanger, Jr., President, Chairman and CEO of Outdoor Interactive, said the new alliance is a very profitable way to bolster customer acquisition efforts. "We are pleased to be a merchant on Amazon.com's new Sports & Outdoors store. This alliance will enable us to reach Amazon.com's more than 39 million active customer accounts - dramatically increasing awareness of our company among outdoor enthusiasts." About Outdoor Interactive, Inc. |